The Pink Daisy Customer Privacy Notice
This privacy notice tells you what to expect us to do with your personal information.
Contact details
Post
The Pink Daisy, 111 Winner Street, PAIGNTON, Devon, TQ3 3BP, GB
Telephone
01803 922280
Email
hello@thepinkdaisy.co.uk
What information we collect, use, and why
We collect or use the following information to provide services and goods, including delivery:
- Names and contact details
- Addresses
- Purchase or account history
- Payment details (including card or bank information for transfers and direct debits)
- Website user information (including user journeys and cookie tracking)
- Information relating to compliments or complaints
We collect or use the following information for service updates or marketing purposes:
- Names and contact details
- Marketing preferences
- Records of consent, where appropriate
We collect or use the following personal information for dealing with queries, complaints or claims:
- Names and contact details
- Address
- Payment details
- Purchase or service history
- Customer or client accounts and records
- Financial transaction information
- Correspondence
Lawful bases and data protection rights
Under UK data protection law, we must have a “lawful basis” for collecting and using your personal information. There is a list of possible lawful bases in the UK GDPR. You can find out more about lawful bases on the ICO’s website.
Which lawful basis we rely on may affect your data protection rights which are in brief set out below. You can find out more about your data protection rights and the exemptions which may apply on the ICO’s website:
If you make a request, we must respond to you without undue delay and in any event within one month.
To make a data protection rights request, please contact us using the contact details at the top of this privacy notice.
Our lawful bases for the collection and use of your data
Our lawful bases for collecting or using personal information to provide services and goods are:
- Consent – we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
- Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.
- Legitimate interests – we’re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:
- We would not be able to take orders or deliver goods and services without collecting or using customer personal information.
Our lawful bases for collecting or using personal information for service updates or marketing purposes are:
- Consent – we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
Our lawful bases for collecting or using personal information for dealing with queries, complaints or claims are:
- Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.
- Legitimate interests – we’re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:
- Without collection of customer personal information we would not be able to process any queries, complaints or claims as that information is required to process the same.
Where we get personal information from
How long we keep information
We will retain your personal information for no longer than necessary for the purposes outlined in this Privacy Policy. The length of time we store your data will depend on the nature of the data and the purpose for which it was collected.
- For transactional data (such as order details and payment information), we will retain your information for as long as required to process your order and comply with legal obligations, such as tax or accounting requirements. This typically means we will keep your data for up to six years from the date of your transaction.
- For marketing and promotional data, we will retain your information until you withdraw consent or opt out of receiving marketing communications. You can opt-out at any time by clicking the “unsubscribe” link in our newsletter.
- For customer support and inquiries, we may retain correspondence for a reasonable period to assist with any future queries or disputes.
If you request the deletion of your data or if the data is no longer necessary for the purposes it was collected for, we will ensure it is securely deleted or anonymized in accordance with applicable data protection laws.
How to complain
If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the top of this privacy notice.
If you remain unhappy with how we’ve used your data after raising a complaint with us, you can also complain to the ICO.
The ICO’s address:
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Helpline number: 0303 123 1113
Website: https://www.ico.org.uk/make-a-complaint
Last updated
2 January 2025